Image of Berkomunikasi Saat Krisis: Strategi Penggunaan Media Internet dalam Menghadapi Krisis di Era Digital

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Berkomunikasi Saat Krisis: Strategi Penggunaan Media Internet dalam Menghadapi Krisis di Era Digital



Life in the digital era runs instant and fast paced. The development of science and technology, especially information and communication technology have a very strong influence. Not only affects the daily activities of people's lives, it also affects activity in the professional world. Particularly within the scope of Public Relations professionals whose their activities cannot be separated from the use of media and technology, so inevitably will always be required to develop and update themselves following the digital trend. One of the most important activities to be considered is crisis communication. The crisis in the digital age is considered to be increasingly complex, even bringing new possibilities where every company will be more vulnerable to the crisis with greater impact than ever before. Communicating in today's crisis is not enough to use only traditional methods, but also the use of the Internet as a survival strategy to deal with the complexity of the digital crisis. Therefore in this paper will be discussed about the urgency of the use of the Internet to communicate during the crisis, as well as procedures related to crisis communication strategy (the crisis) that must be aligned with digital conditions that runs instant and demanding more speed.
Keywords: Crisis, Crisis Communication, Internet, Public Relations


Ketersediaan

2019-Pro-003302.23 Sal bMy LibraryTersedia

Informasi Detil

Judul Seri
-
No. Panggil
302.23 Sal b
Penerbit Ikatan Sarjaa Komunikasi Indonesia : Jakarta.,
Deskripsi Fisik
13 p;
Bahasa
Indonesia
ISBN/ISSN
2113-9790
Klasifikasi
302.23
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
Info Detil Spesifik
Prosiding Komunikasi
Pernyataan Tanggungjawab

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