APA Style

Shimp, Terence A. (1986). Promotion Management & Marketing Communications . United States of America: The Dryden Press.

Chicago Style

Shimp, Terence A. Promotion Management & Marketing Communications. United States of America: The Dryden Press, 1986. BUKU.

MLA Style

Shimp, Terence A. Promotion Management & Marketing Communications. United States of America: The Dryden Press, 1986. BUKU.

Turabian Style

Shimp, Terence A. Promotion Management & Marketing Communications. United States of America: The Dryden Press, 1986. BUKU.