BUKU

Innovation and Enterpreneurship: Practice and Principles

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This book presents innovation and entrepreneurship as a practice and
a discipline. It does not talk of the psychology and the character traits
of entrepreneurs; it talks of their actions and behavior. It uses cases,
but primarily to exemplify a point, a rule, or a warning, rather than as
success stories. The work thus differs, in both intention and execution,
from many of the books and articles on innovation and entrepreneurship
that are being published today. It shares with them the
belief in the importance of innovation and entrepreneurship. Indeed,
it considers the emergence of a truly entrepreneurial economy in the
United States during the last ten to fifteen years the most significant
and hopeful event to have occurred in recent economic and social history.
But whereas much of today’s discussion treats entrepreneurship
as something slightly mysterious, whether gift, talent, inspiration, or
“flash of genius,” this book represents innovation and entrepreneurship
as purposeful tasks that can be organized—are in need of being
organized—and as systematic work. It treats innovation and entrepreneurship,
in fact, as part of the executive’s job.

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Ketersediaan

B.2019021180a

e-book

Tersedia

Informasi Detail

Judul Seri

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No. Panggil

e-book

Penerbit

New York : John Wiley., 2019

Deskripsi Fisik

vi, 218 hlm. : ilus. ; 22 cm.

Bahasa

English

ISBN/ISSN

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Klasifikasi

e-book

Tipe Isi

text

Tipe Media

other

Tipe Pembawa

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Edisi

-

Subjek

Management

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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