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Doing Business in South Asia: A Case Study Collection (e-book Magister Manajemen)

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This concise textbook comprises selected case studies on the strategic challenges and opportunities faced by real-world organizations operating in South Asia.

The collection includes 15 short case studies from across the region, allowing easy comprehension and class discussion, and covers strategic management, localization strategies, strategic challenges, emerging global brands, digital transformation, sustainability, inclusive business, and economic development. Each case has corresponding reflective questions, references, and further reading and activities, making this a perfect comprehensive guide to help students understand and apply concepts to real-world situations.

Providing a solid understanding of the South Asian business environment, this is ideal recommended reading for advanced undergraduate and postgraduate students studying South Asian and International Business, Strategic Management, Emerging Markets, and Global Entrepreneurship. Online, instructors will find complementary teaching notes to support learning.

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Ketersediaan

2023012333

e-book

Tesis MM

Tersedia

Informasi Detail

Judul Seri

International Cases in Business and Management

No. Panggil

e-book

Penerbit

New York : Routledge., 2023

Deskripsi Fisik

-

Bahasa

English

ISBN/ISSN

9781003261155

Klasifikasi

e-book

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

-

Subjek

Busines Management

Info Detail Spesifik

e-book Management

Pernyataan Tanggungjawab

-

Versi lain/terkait

Lampiran Berkas

Komentar

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