Gaya APA
Engel, James F., Warshaw, Martin R., Kinnear, Thomas C.. (1989).
Promotional strategy: managing the marketing communications process (6th ed).
Tokyo:
Toppan Company, LTD.
Gaya Chicago
Engel, James F., Warshaw, Martin R., Kinnear, Thomas C..
Promotional strategy: managing the marketing communications process.
6th ed
Tokyo:
Toppan Company, LTD,
1989.
BUKU.
Gaya MLA
Engel, James F., Warshaw, Martin R., Kinnear, Thomas C..
Promotional strategy: managing the marketing communications process.
6th ed
Tokyo:
Toppan Company, LTD,
1989.
BUKU.
Gaya Turabian
Engel, James F., Warshaw, Martin R., Kinnear, Thomas C..
Promotional strategy: managing the marketing communications process.
6th ed
Tokyo:
Toppan Company, LTD,
1989.
BUKU.