APA Style

Wells, William, Lwin, May, Moriarty, Sandra, Burnett, John. (2007). Advertising: principles and effective IMC practice (1st ed). Singapore: Pearson, Prentice-Hall.

Chicago Style

Wells, William, Lwin, May, Moriarty, Sandra, Burnett, John. Advertising: principles and effective IMC practice. 1st ed Singapore: Pearson, Prentice-Hall, 2007. BUKU.

MLA Style

Wells, William, Lwin, May, Moriarty, Sandra, Burnett, John. Advertising: principles and effective IMC practice. 1st ed Singapore: Pearson, Prentice-Hall, 2007. BUKU.

Turabian Style

Wells, William, Lwin, May, Moriarty, Sandra, Burnett, John. Advertising: principles and effective IMC practice. 1st ed Singapore: Pearson, Prentice-Hall, 2007. BUKU.